Archives for the tag "structured content"
Content strategy includes convergence, integration, and syndication
A look at the changing nature of content, treating content as a valued corporate asset, and the changes in processes to support its use.
Making Your Content Work for You
Does your organization consider your content a pain point that they’d love to eliminate? Or do they consider it a corporate asset that is valued and exploited to its full potential? Using the music industry as an example of an industry that gets the most from its content, this presentation illustrates ways to make your [...]
Strategies for adopting structured content
Here is the slide deck from my DocTrain West presentation, Before You Touch the Tools: Strategies for Adopting Structured Content. The presentation focused on figuring out the type of structure you’d want to use and why, how to sell the implementation to your budget-holding (and other) stakeholders, and tips and tricks for a successful implementation.
Global Communication
Some instructional materials created as part of my long involvement with localization and internationalization of technical content.
Recent Posts
- Technology won’t fix a bad strategy
- CMS Facts and Myths, and Why Process is So Important
- Skills to transition to content strategy
- Content strategy: The skills conundrum
- Abilities and aptitudes for a content strategist
- The extraordinary world of content strategists
- Dispelling More Content Myths
- Dispelling Myths about the Content Lifecycle
- Content Lifecycle
- Satisfying the cat: a user-centered design metaphor
Categories
Tags
accessibility ann rockley career development CMS content as asset content convergence content lifecycle content management content strategy convergence DITA Duo Consulting experience design Flash information architecture integration intelligent content interaction design management marketing mentors microformats open standards politics processes professional development ROI search section 508 services single-sourcing social media STC structured content syndication taxonomy TechCraft translation Twitter usability user-centered design user-generated content user experience value XMLPopular
- Using topic-based writing to meet aggressive deadlines
- Flash pages, skip intros, and other annoying content
- Content strategy and the new face of documentation
- Content strategy includes convergence, integration, and syndication
- Redefining content strategy
- A practical definition of content
- CMS selection practices need maturation
- The Content is Not in the Tool: Using Blogging, Microblogging, and Related Social Media Tools to Get Jobs and Influence People (or not)
- 5 Top Business Benefits of Content Re-Use
- Having community means growing community
Random Posts
- I'm going to a VanUE Meetup: http://meetup.com/u/mMR 1 hr ago
- Fri to-do list: finish content matrix, buy BMW, go to dinner at KS's, joan jett! 5 days ago
- RT @halvorson: BREAKING NEWS! Brain Traffic to host #contentstrategy conference, May 9-10 '11. And you're all invited! http://j.mp/b9LVXS 1 week ago
- Funn with Venn - How to be happy in business: http://bit.ly/5TUxqX 1 week ago
- More updates...



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