Archives for the tag "Duo Consulting"
Life After Launch: Web Operations Management
I wrote an article for the Duo Consulting blog on what used to be generally lumped into the change management phase of a content management project. The gist of the post is that preparing for the launch of a CMS is like preparing for the wedding day itself, rather than thinking of the coming together [...]
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- Managing Your Brand Online: Two Workshops
- Underestimating the “yes but” factor
- Registration now open for content strategy conference
- Consequences of not having a good content strategy
- Content strategy explained: two perspectives
- Naming the “other” type of content strategy
- Managing Your Online Brand: A Vancouver Workshop
- How to alienate customers and drive away prospects
- Treasure and the hunt: a content strategy take on user experience
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- Using topic-based writing to meet aggressive deadlines
- Flash pages, skip intros, and other annoying content
- Content strategy includes convergence, integration, and syndication
- Content strategy and the new face of documentation
- CMS selection practices need maturation
- Redefining content strategy
- A practical definition of content
- The Content is Not in the Tool: Using Blogging, Microblogging, and Related Social Media Tools to Get Jobs and Influence People (or not)
- 5 Top Business Benefits of Content Re-Use
- Having community means growing community
Random Posts
Latest Tweets- Putting on my shoes right now: RT @timoreilly: "People who live in walkable neighborhoods weigh 7% less on average." says @mikemathieu 40 mins ago
- .@bokardo:Instead of "Know your users" think "Know what users do". Gets you further, faster. Adds @peterme:Find what drives their behavior. 7 hrs ago
- Will this ever happen? Why Support, not Marketing or Sales, should lead a brand website: http://bit.ly/dbLCHO. (hat tip @NatasjaP) 1 day ago
- RT @Lynn_H: Fonts matter; or, in academic lingo: "Processing Fluency Affects Effort Prediction and Motivation".http://bit.ly/cLtgh1 1 day ago
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