Archives for the tag "convergence"

Content strategy includes convergence, integration, and syndication

April 7, 2009 · Posted in Content Strategies, content convergence, social media, user experience  

A look at the changing nature of content, treating content as a valued corporate asset, and the changes in processes to support its use.

Protecting your corporate content assets means easy interchange

March 11, 2009 · Posted in Content Strategies, content management  

To get the most out of your content, you need to be able to re-use it in appropriate places. Having content that can “play nice” with other systems is a key component of a good content strategy.