Archives for the tag "Content convergence"

Content that RAITES

September 28, 2011 · Posted in Content Development  

Both the editorial and technical sides make content work in the information age. Good web-worthy content can be explained as content that RAITES.

Content Agility and Why You Need to Go to London

May 6, 2011 · Posted in Content Strategy, Events  

The Congility 2011 conference theme is Content Integration – Leveraging Content Standards to Improve Customer Experience.

Redefining content strategy

June 11, 2009 · Posted in Content convergence, Content Strategy  

An argument to broaden the definition of content strategy to include more consumer-facing content types.

Content strategy and the new face of documentation

May 10, 2009 · Posted in Content Strategy  

Content strategy in the context of trends in delivery of technical content.

Content strategy includes convergence, integration, and syndication

April 7, 2009 · Posted in Content convergence, Content Strategy, Social media, User experience  

A look at the changing nature of content, treating content as a valued corporate asset, and the changes in processes to support its use.

The impact of content convergence on localization

January 11, 2009 · Posted in Content convergence, Content Development, Localization  

I’ve been talking about content convergence for a while now, and have been watching the impact of this change on the adjunct processes connected to the design, production, and execution of content. I use the word execution rather than “publish” deliberately, as sometimes the push of content wouldn’t be classified as “publishing” at all, despite [...]

Content Convergence is resonating with multiple audiences

November 6, 2008 · Posted in Content convergence, Content Strategy  

2008 has been the year that content convergence really started to gaintraction.

Take advantage of the economic recession to boost your content mix

October 15, 2008 · Posted in Content convergence, Content Strategy  

Economic woes created “lean and mean”-more like anorexic or bulimic-organizations that lack the content needed for effective marketing.