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	<title>Intentional Design Inc. &#187; ann rockley</title>
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	<description>Content strategies for business impact</description>
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		<title>The Content Strategy Bookshself</title>
		<link>http://intentionaldesign.ca/2011/06/06/the-content-strategy-bookshself/</link>
		<comments>http://intentionaldesign.ca/2011/06/06/the-content-strategy-bookshself/#comments</comments>
		<pubDate>Tue, 07 Jun 2011 06:09:49 +0000</pubDate>
		<dc:creator>rahelab</dc:creator>
				<category><![CDATA[Content Strategies]]></category>
		<category><![CDATA[ann rockley]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[CMS]]></category>
		<category><![CDATA[content management]]></category>
		<category><![CDATA[deliverables]]></category>
		<category><![CDATA[DITA]]></category>
		<category><![CDATA[interaction design]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[professional development]]></category>
		<category><![CDATA[resources]]></category>
		<category><![CDATA[usability]]></category>
		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://intentionaldesign.ca/?p=1380</guid>
		<description><![CDATA[If you were to look at your library of books related to content strategy - directly or indirectly - what would be on that shelf? Here's what is on mine.]]></description>
			<content:encoded><![CDATA[<p>If you were to look at your library of books related to content strategy &#8211; directly or indirectly &#8211; what would be on that shelf? Here&#8217;s what is on mine. Some have been with me for a longer time; others are brand new. Also, I&#8217;ve excluded a lot of books on web design and user experience that I didn&#8217;t feel  were really right for this list of books. I&#8217;m not saying that this list forms any sort of corpus; they&#8217;re just books from which I have gleaned information, from a little nugget here or there to the books marked with so many post-it notes, the spine is bent out of shape.</p>
<p>This list is organized arbitrarily by broad category. Hey, my blog, my rules. And what you can do, gentle reader, is add your favourite books to the comments section. More reading, more knowledge!</p>
<h2>Planning and Design</h2>
<p>Harnessing Complexity (Robert Axelrod and Michael Cohen)</p>
<p>Managing Enterprise Content (Ann Rockley)</p>
<p>Content Management Bible (Bob Boiko)</p>
<p>Document Engineering (Robert J Glushko, Tim McGrath)</p>
<p>Content and Complexity (Michael J Alberts, Beth Maxur, eds)</p>
<p>Designing e-Learning (Saul Carliner)</p>
<p>Information Design (Robert Jacobson, ed)</p>
<h2>User Experience</h2>
<p>Understanding Your Users (Catherine Courage, Kathy Baxter)</p>
<p>The User is Always Right (Steve Mulder and Ziv Yaar)</p>
<p>Paper Prototyping (Carolyn Snyder)</p>
<p>Why Software Sucks (David Platt)</p>
<p>Handbook of Usability Testing (Jerry Rubin, Dana Chisnell, Jared Spool)</p>
<p>Storytelling for User Experience (Whitney Quesenbery, Kevin Brooks)</p>
<p>Observing the User Experience (Mike Kuniavsky)</p>
<p>Subject to Change (Peter Merholz, Brandon Schauer)</p>
<p>Rocket Science Made Easy (Steve Krug)</p>
<p>Simple and Usable (Giles Colborne)</p>
<p>Do Good Design (David B Berman)</p>
<p>Built for Use (Karen Donoghue)</p>
<p>Mental Models (Indi Young)</p>
<p>The Inmates are Running the Asylum (Alan Cooper)</p>
<h2>Practitioner Guides</h2>
<p>The Web Content Strategist&#8217;s Bible (Richard Sheffield)</p>
<p>Elements of Content Strategy (Erin Kissane)</p>
<p>Letting Go of the Words (Ginny Redish)</p>
<p>Content Strategy for the Web (Kristina Halvorson)</p>
<p>Creating the Perfect Design Brief (Peter L Phillips)</p>
<p>Business Process Mapping (Jacka Keller)</p>
<p>Request for Proposal (Bud Porter-Roth)</p>
<p>Managing Knowledge (Wayne Applehans, Alden Globe, Greg Laugero)</p>
<p>Managing Your Documentation Products (JoAnn Hackos)</p>
<p>Techniques for Technical Communicators (Carol Barnum, Saul Carliner)</p>
<p>Sister Bernadette&#8217;s Barking Dog (Kitty Burns Florey)</p>
<p>The Accidental Taxonomist (Heather Hedden)</p>
<p>The Visual Display of Quantitative Information (Edward Tufte)</p>
<p>Envisioning Information (Edward Tufte)</p>
<h2>Wordsmithing for Effect</h2>
<p>Clout (Colleen Jones)</p>
<p>Neuro Web Design (Susan M Weinschenk, PhD)</p>
<p>Content Rules (CC Chapman and Ann Handley)</p>
<p>Get Content, Get Customers (Joe Pulizzi and Newt Barrett)</p>
<p>Content Nation (John Blossom)</p>
<p>Curation Nation (Steven Rosenbaum)</p>
<p>Predictably Irrational (Dan Ariely)</p>
<p>Delivering Happiness (Tony Hsieh)</p>
<p>Branded Nation (James B Twitchell)</p>
<p>Call to Action (Bryan and Jeffrey Eisenberg)</p>
<p>Intercultural Communication (James W Neuliep)</p>
<p>A Practical Guide to Localization (Bert Esselink)</p>
<p>International Technical Communication (Nancy L Hoft)</p>
<h2>Metadata and Delivery</h2>
<p>Audience, Relevance, and Search (James Mathewson, Frank Donatone, and Synthia Fishel)</p>
<p>Search Engine Visibility (Shari Thurow)</p>
<p>Metadata Solutions (Adrienne Tennenbaum)</p>
<p>Killer Web Content (Gerry McGovern)</p>
<p>Wiki (Alan Porter)</p>
<p>Introduction to DITA (Jennifer Linton, Kylene Bruski)</p>
<h2>User Engagement</h2>
<p>Conversation and Community (Anne Gentle)</p>
<p>Here Comes Everybody (Clay Shirky)</p>
<p>SocialCorp (Joel Postman)</p>
<p>Sway (Ori and Rom Brafman)</p>
<p>The Thank You Economy (Gary Vaynerchuk)</p>
<p>Radically Transparent (Andy Beal, Dr. Judy Strauss)</p>
<p>Crowdsourcing (Jeff Howe)</p>
<p>Participating in Explanatory Dialogues (Johanna D Moore)</p>
<p>&nbsp;</p>
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		<title>Intelligent Content</title>
		<link>http://intentionaldesign.ca/2009/01/11/intelligent-content/</link>
		<comments>http://intentionaldesign.ca/2009/01/11/intelligent-content/#comments</comments>
		<pubDate>Sun, 11 Jan 2009 23:12:03 +0000</pubDate>
		<dc:creator>rahelab</dc:creator>
				<category><![CDATA[content convergence]]></category>
		<category><![CDATA[Content Strategies]]></category>
		<category><![CDATA[ann rockley]]></category>
		<category><![CDATA[intelligent content]]></category>

		<guid isPermaLink="false">http://wpsandbox.com/?p=398</guid>
		<description><![CDATA[Intelligent content is described by Ann Rockley, organizer of a conference of the same name, as content that “is not limited to one purpose, technology or output. It’s structurally rich and semantically aware and is therefore automatically discoverable, reusable, reconfigurable and adaptable.” There is no single application of intelligent content, but rather common characteristics. Here [...]]]></description>
			<content:encoded><![CDATA[<p>Intelligent content is described by Ann Rockley, organizer of a <a title="conference" href="http://www.intelligentcontent2009.com/index.html">conference</a> of the same name, as content that “is not limited to one purpose, technology or output. It’s structurally rich and semantically aware and is therefore automatically discoverable, reusable, reconfigurable and adaptable.”</p>
<p>There is no single application of intelligent content, but rather common characteristics. Here are some resources that will help clarify what intelligent content is and, more importantly, what it does:</p>
<p>- An <a title="interview with Ann Rockley" href="http://www.idratherbewriting.com/2008/11/24/what-constitutes-intelligent-content-interview-with-ann-rockley/">interview with Ann Rockley</a> by <a title="Tom Johnson" href="http://www.idratherbewriting.com/about-2/">Tom Johnson</a> of I’d Rather Be Writing</p>
<p>- A white paper on the <a title="evolution of content based on open architecture" href="http://www.rockley.com/articles/The%20Emergence%20of%20Intelligent%20Content%20%28JGollner%206%20Jan%202009%29.pdf">evolution of content based on open architecture</a> (PDF), and its advantages, written by Joe Gollner, who presents “<a title="Content Fusion: There’s a Piece of Data Lodged in my Document" href="http://www.intelligentcontent2009.com/PresentersJG.htm">Content Fusion: There’s a Piece of Data Lodged in my Document</a>” at Intelligent Content 2009</p>
<p>Other industry greats &#8211; Bob Boiko, Salim Ismail, Scott Abel, and a number of other experienced presenters &#8211; discuss how they make their content intelligent, and demonstrate how it’s used in their organizations.</p>
<p>As a proponent of content convergence, Intentional Design is delighted to be a sponsor of the <a title="Intelligent Content 2009 " href="http://www.intelligentcontent2009.com/index.html">Intelligent Content 2009 </a>conference.</p>
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