Archives for the category "user experience"

Satisfying the cat: a user-centered design metaphor

April 10, 2010 · Posted in user experience, user-centered design  

Through the power of social media, where I gather this video has been circulating at the IA Summit, I can bring you this video by John Boykin. It’s a great way of explaining user-centered design to clients and related stakeholders. It’s along the same lines of what David S. Platt says in his book Why [...]

Underestimating the “yes but” factor

November 29, 2009 · Posted in Web development, management  

The “yes but” factors can ruin a project if stakeholders dig in their heels to protect their territory.

Content strategy explained: two perspectives

October 25, 2009 · Posted in Content Strategies, Events, user experience  

nForm rep Matthew Nish-Lapidus interviewed me and Kristina Halvorson, in advance of the CANUX 2009 weekend workshop in beautiful Banff, on the topic of content strategy. The interviews, in podcast form, discuss content strategy from quite different perspectives, yet there is an underlying similarity about this field of practice. In true content strategy form, the [...]

How to alienate customers and drive away prospects

October 5, 2009 · Posted in Content Strategies, user experience  

A content strategy anticipates the info users may need, and provides it in the best way. Here’s a how-not-to example.

Treasure and the hunt: a content strategy take on user experience

September 24, 2009 · Posted in Content Strategies, user experience  

If your search, or “treasure hunt,” doesn’t lead to the expected content “treasure,” your user experience has failed due to lack of content strategy.

Reality TV meets user experience

September 7, 2009 · Posted in user experience  

What would it look like if user experience and consumer advocacy came together in a reality TV show? Here’s an idea.

Reading the tags, or between the tags?

June 6, 2009 · Posted in Content Development, Content Strategies, user experience  

There are those who read code, and those who read what’s between the tags. If you care about content, arm yourself with tools to manage what’s between the tags.

Podcasts on usability

June 5, 2009 · Posted in user experience  

Userability Show: podcast series that answers usability questions.

Content strategy includes convergence, integration, and syndication

April 7, 2009 · Posted in Content Strategies, content convergence, social media, user experience  

A look at the changing nature of content, treating content as a valued corporate asset, and the changes in processes to support its use.

Flash pages, skip intros, and other annoying content

March 27, 2009 · Posted in Web development, user experience  

Do you support or annoy your website visitors with the first content they see? Using Flash splash screens, skip intro buttons, talking heads, and other presentation techniques is tricky. A few sites do it well; many annoy their visitors before they’ve even given them a chance to engage.

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