Browsing the "Content strategy" Category

Content Standards

May 2nd, 2015 | by Rahel Bailie

Content standards is a neglected topic within the content strategy field, and a non-existent topic amongst content marketers. It’s even [&hellip

Filtering Extraneous Information

October 3rd, 2014 | by Rahel Bailie

Filtering is a mechanism that the human brain uses to get rid of extraneous stimuli, in order to focus on what we consider pertinent information

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