Archives for the category "Content management"

Social media and performance improvement within organzations

March 7, 2008 · Posted in Content management  

I don’t post much about social media because I don’t think of it as the core of what I do. Yet I’ve built my share of sites on blogging platforms and developed strategies that include various aspects of social media. So I was delighted to stumble across this post on the 21 days of wiki [...]

Entering The Age of Content: a slightly different take on content convergence

March 6, 2008 · Posted in Content Development, Content management  

Another article was published about content convergence, on the Data Conversion Laboratory blog, called The Dawning of the Age of Content – and why Content Convergence Matters to You. This era reminds me of the late 1980s when the printing industry realized that the sludge they were paying to have hauled away was discovered to [...]

Content as asset – and why its management is more critical than ever

March 6, 2008 · Posted in Content Development, Content management  

Content producers are coming into interesting times, to adapt the popular saying, with the dawning of The Age of Content. Industry is discovering that content is not a liability, but an asset, and just like the assets that sit, like the inventory in their warehouses, but in their databases. These assets have value, and as [...]

Caveat emptor – cautions when choosing a CMS

February 26, 2008 · Posted in Content management  

A couple of years ago, I was ambushed by an IT manager who called me into a meeting and put me head-to-head with a Gartner Group CMS analyst whose agenda seemed to be to discredit me as a CMS consultant. The idea was that the Gartner Group analyst would criticize the CMS choices on my [...]

US courts enforce accessibility legislation

February 21, 2008 · Posted in Content management, User experience  

A U.S. District Court for the Northern District of California ruling issued Sept. 7, 2006 raises the bar for online businesses, requiring them to meet the terms of the Americans with Disabilities Act just as offline business have been required to do since the law’s passage in 1990. The court ruled that retailers may be [...]

Northern Voice blogging and social media conference

February 19, 2008 · Posted in Content Development, Content management  

This weekend, I am off to Northern Voice, a blogging and social media conference. At least three of the cci2008 presenters are involved with Northern Voice which, after all, is all about content convergence and divergence, aggregation and syndication. If you haven’t bought tickets for Northern Voice, you can’t attend – it’s sold out – [...]

The Content Wrangler talks content management on technology radio show

January 16, 2008 · Posted in Content management  

Scott Abel of The Content Wrangler discussed his predictions for content management trends with technology lawyer Scott Draughon on MyTechnologyLawyer Radio Show on January 17, 2008. You can hear a playback of the show on the site, and get an idea of what Scott sees coming down the pike for the rest of this year.

The Value of Personas

November 17, 2007 · Posted in Content management, Information Design and Usability  

A post on the new Rockley blog got me thinking about personas. If I’ve learned anything over the past number of years as a consultant, it’s not to gloss over steps just because the digital thinkers consider it “the fluffy stuff.” The step of creating personas is one of those steps. Clients, particularly engineers and [...]

DITA, DTDs, FrameMaker, and other tools

July 8, 2007 · Posted in Content management  

A couple of people have asked lately what the difference is between a DTD and DITA, and in one case FrameMaker vs XML, so I thought the topic of schemas was worth discussion. Here, we’ll cover what a DTD really means, how to compare it to a DITA schema, and figure out where an authoring [...]

Understanding the connection between persona development and business impact

July 6, 2007 · Posted in Content Development, Content management, Information Design and Usability  

When companies want to skimp in a development process, whether that be for a web application, a desktop application, a content management implementation, a usability project, or a documentation set, the first thing they’ll cut (if they even thought of it at all) is doing persona development. They’ll say it’s not important, or that it [...]

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