Archives for the month "May 2011"

Content strategy presentations

May 27, 2011 · Posted in Content Strategies  

Two presentations, The Content Strategy Paradox and Good Products Deserve Good Content, are available on Slideshare.

Good Content Means Good Business

May 9, 2011 · Posted in Content Strategies  

CMS Myth asked if I’d do an interview in advance of Confab 2011, and the result was an interview called Good Content Means Good Business.

Content Agility and Why You Need to Go to London

May 6, 2011 · Posted in Content Strategies, Events  

The Congility 2011 conference theme is Content Integration – Leveraging Content Standards to Improve Customer Experience.

The Pitch for Content Strategy

May 3, 2011 · Posted in Content Strategies, Deliverables  

Making the case for content strategy is all about demonstrating the value it will bring, to help organizations meet their business objectives.