Published on September 21st, 2010 | by Rahel Bailie0
Creating useful FAQ pages
Isn’t a FAQ page a little like the buggy whips built into horseless carriages before someone twigged that whips were meant for horses, not horsepower? FAQ pages were usually where you put information for how to use the product to overcome the fact the programmers couldn’t be bothered fixing it or the organization couldn’t afford the fix. But until we’re at the point where the FAQ page goes the way of the buggy whip, there will be a need to make FAQ pages useful. This topic may resonate for any organization whose FAQ page looks like the bedroom floor of a slothful adolescent. My article on the Content Marketing Institute site addresses ways to tidy up your FAQ pages and make them useful.