Archives for the month "April 2009"
Social media workshop a roaring success
The participants in the workshop, Promoting Yourself and Your Career, said they felt a little overwhelmed, but all said they were very glad they attended. It was diverse group, from consultants to a singer/songwriter and a photographer.
Best line of the day: My daughter told my son that I was going to a workshop to learn [...]
Who says they don’t RTFM?
Knowing that people are reading the manuals is good reason to create a manual worth reading.
The Content is Not in the Tool: Using Blogging, Microblogging, and Related Social Media Tools to Get Jobs and Influence People (or not)
Left behind when it comes to new technologies? Create and protect your personal brand. Learn to use social media in a smart, responsible, career-enhancing way.
CMS selection practices need maturation
Janus Boye, a content management analyst whose skills I have long admired, recently posted an article Is Corruption [in the CM industry] an Issue? In it, he discusses some of the ways that vendors inadvertently, or purposefully, incent buyers to favour their products. I believe that this is just the tip of the iceberg, as [...]
5 Top Business Benefits of Content Re-Use
How do you know if a component content management system (CCMS) is right for you? Consultants may have sophisticated formulas for calculating the ROI of a CCMS, but here are some simple questions that you can answer as a self-test:
Do you re-use a lot of the same content in difference manuals, or in [...]
Content strategy includes convergence, integration, and syndication
A look at the changing nature of content, treating content as a valued corporate asset, and the changes in processes to support its use.
Having community means growing community
This month, Fast Company magazine has a couple of articles on community, and the use of social media in the corporate context. Some of the content is inspiring – I’m sending the article about the baby-faced 25-year-old Facebook cofounder, Chris Hughes, to my grandson to show him some possibilities outside of the more traditional career [...]
Recent Posts
- Managing Your Brand Online: Two Workshops
- Underestimating the “yes but” factor
- Registration now open for content strategy conference
- Consequences of not having a good content strategy
- Content strategy explained: two perspectives
- Naming the “other” type of content strategy
- Managing Your Online Brand: A Vancouver Workshop
- How to alienate customers and drive away prospects
- Treasure and the hunt: a content strategy take on user experience
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accessibility ann rockley career development CMS content as asset content convergence content management content strategy convergence DITA Duo Consulting experience design Flash implementation information architecture integration intelligent content interaction design management marketing mentors microformats open standards politics processes professional development ROI search section 508 services single-sourcing social media STC structured content syndication taxonomy TechCraft translation Twitter usability user-centered design user-generated content user experience value XMLPopular
- Using topic-based writing to meet aggressive deadlines
- Flash pages, skip intros, and other annoying content
- Content strategy includes convergence, integration, and syndication
- Content strategy and the new face of documentation
- CMS selection practices need maturation
- Redefining content strategy
- A practical definition of content
- The Content is Not in the Tool: Using Blogging, Microblogging, and Related Social Media Tools to Get Jobs and Influence People (or not)
- 5 Top Business Benefits of Content Re-Use
- Having community means growing community
Random Posts
- Called the baby ugly? RT @doriantaylor: The principle of one degree: http://bit.ly/9418W8 #software #UX #projectmanagement 3 hrs ago
- Webinar on #contentstrategy for Mar 16: http://bit.ly/9n7UE1 - last chance to sign up. 6 hrs ago
- RT @tomjohnson: Presentation on voice is going to rock, because I'll include samples for everything. Without the samples, too abstract. 8 hrs ago
- Having single-country fields (zipcode, state, etc) is so last century. And points to VERY basic #contentstrategy problems. 10 hrs ago
- More updates...



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