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Published on March 16th, 2008 | by Rahel Bailie

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Social network for content professionals

Want to know more about social networking tools but don’t know where to start? Can’t figure out why you might want to use FaceBook but want to understand the social media aspect of it? Want to connect with your content peers in a way that has more depth than a simple listserv? Now is your opportunity.

The Content Wrangler Community (http://thecontentwrangler.ning.com) has set up a new social network for content professionals. This is a social site, very much like a FaceBook experience, where all sorts of content producers – content strategists, technical communicators, medical and science writers, marketing pros, content management gurus, indexers, online community managers, document engineers, information architects, localization and translation pros, e-learning pros, taxonomists, bloggers, documentation and training managers – can come together to discuss issues, ask questions, resolve problems, and explore your profession. It’s much more than a listserv or a blog. What you can do is find, or start, a group about the exact topic that you want to discuss, and eliminate the noise factor that often happens on listservs or forums. By coming together in a specific-topic group, you have the advantage of keeping the discussion focused and on track.

I think it fills a void that associations, which would be the usual place one would look to fill this need, have failed to fill. It’s free to join, and you’ll become part of a community of close to 1,000 communicators who have recognized the value of strength in numbers.


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About the Author

Rahel Anne Bailie is a synthesizer of content strategy, requirements analysis, information architecture, and content management to increase the ROI of content. She has consulted for clients in a range of industries, and on several continents, whose aim is to better leverage their content as business assets. Founder of Intentional Design, she is now the Chief Knowledge Officer of London-based Scroll. She is a Fellow of the Society for Technical Communication, she has worked in the content business for over two decades. She is co-author of Content Strategy: Connecting the dots between business, brand, and benefits, and co-editor of The Language of Content Strategy, and is working on her third content strategy book,



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