Archives for the month "January 2007"
When site redesigns go wrong, badly wrong
Canada’s airline, aptly named Air Canada, has a loyalty program called Aeroplan. Here are the reasons that “loyalty” doesn’t equate in the user experience equation. Before the site redesign, the site was usable, more or less. With a little hunt and peck, you could find what most of what you wanted. It was a little [...]
Picking through the alphabet soup of content management technologies
Managing content takes many forms. In fact, you could serve up a veritable alphabet soup of acronyms that vary on the content management theme: the basic CM (content management), WCM (Web content management), ECM (enterprise content management), DMS (document management), DAM (digital asset management), KM (knowledge management), LM (learning management), PIM (product information management), RM [...]
Recent Posts
- Setting a context for a content strategy vocabulary
- Toward a common content strategy vocabulary
- The added value of content through curation
- Public-sector content, web development and content strategy, and career cautions for writers
- The ROI of content
- Is it time for a content strategy maturity model?
- Getting ROI by Using Lean in Content Production
- Defining Content in the Age of Technology
- Turning Copy into Content
- Copy and content: a tale of two realities
Categories
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accessibility ann rockley career development CMS content as asset Content convergence content lifecycle Content management content strategy convergence deliverables DITA Duo Consulting experience design Flash integration intelligent content interaction design Management marketing mentors open standards plain language politics processes Professional development ROI search section 508 services single-sourcing Social media STC structured content syndication taxonomy TechCraft translation Twitter usability user-centered design user-generated content User experience value XMLPopular
- Using topic-based writing to meet aggressive deadlines
- Content strategy and the new face of documentation
- A practical definition of content
- Flash pages, skip intros, and other annoying content
- Why social media seems easy but is (evidently) harder than it looks
- Abilities and aptitudes for a content strategist
- Content strategy includes convergence, integration, and syndication
- Redefining content strategy
- Strategies for adopting structured content
- CMS selection practices need maturation
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- More updates...






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