Archives for the month "October 2006"
The best CMS: a consultant’s perspective
The question gets asked in many ways, but is often distilled down to: What is the best CMS? This can a dangerous question, particularly if someone were to try to answer it. That particular initial question is a bit like asking, “Which vehicle should I buy: a dump truck or a mini-van?” If someone were [...]
Genre analysis and the technical communicator
Genre analysis isn’t really discussed much in technical communication circles, but an understanding of this concept can be quite helpful to understanding structured writing to content management. As I wrote the title to this article, I thought it sounded like the name of a movie or a book and wondered how I could make a [...]
Technical communication genres I’ve known and loved
Previously, I talked about film genres, but what are some technical communication genres? Perhaps the best-known genre in the documentation world is the technical manual. If I think back to my days of creating hardware guides, the genre consisted of front matter, an introduction, and then sections on setting up, configuring, operating, and troubleshooting the [...]
How understanding genre helps us understand structured content
Understanding the elements of a genre are critical to being able to understand and create structured content. Writing has always an art where the creativity is to say what you need to say within the structure of the genre. Poets, playwrights, musicians, and journalists are keenly aware of their genres, with the help of a [...]
Ten Top Geek Business Myths
I found this link on SitePoint, a business/technology newsletter I often read. The blog post worth taking a look at. It’s the Top Ten Geek Business Myths, which applies as much to small businesses as it does to the types of businesses that rub elbows with venture capitalists.
Dear Executive: This comes with your endorsement
How does executive endorsement drive organizational change for success? Guest author Emma Hamer of eHamer Associates explains. When the proposal to go forward with the preparation and implementation of a content management project is put to the executive team, and the business imperative is clear, executive endorsement of the project is required for the project [...]
Recent Posts
- Setting a context for a content strategy vocabulary
- Toward a common content strategy vocabulary
- The added value of content through curation
- Public-sector content, web development and content strategy, and career cautions for writers
- The ROI of content
- Is it time for a content strategy maturity model?
- Getting ROI by Using Lean in Content Production
- Defining Content in the Age of Technology
- Turning Copy into Content
- Copy and content: a tale of two realities
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- Using topic-based writing to meet aggressive deadlines
- Content strategy and the new face of documentation
- A practical definition of content
- Flash pages, skip intros, and other annoying content
- Why social media seems easy but is (evidently) harder than it looks
- Abilities and aptitudes for a content strategist
- Content strategy includes convergence, integration, and syndication
- Redefining content strategy
- Strategies for adopting structured content
- CMS selection practices need maturation
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