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Published on August 20th, 2006 | by Rahel Bailie

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Erik Hartman reveals why content management projects fail

Erik Hartman, president of the Content Management Professionals Association, and head of Hartman Communications in the Netherlands, reveals the common reasons that content management projects fail.

From problems with the business premise to change management, from lack of conformance to open standards to lack of up-front planning, Erik has seen it all. Learn the most common pitfalls in content management implementation from Erik Hartman. – 6.53 MB


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About the Author

Rahel Anne Bailie is a synthesizer of content strategy, requirements analysis, information architecture, and content management to increase the ROI of content. She has consulted for clients in a range of industries, and on several continents, whose aim is to better leverage their content as business assets. Founder of Intentional Design, she is now the Chief Knowledge Officer of London-based Scroll. She is a Fellow of the Society for Technical Communication, she has worked in the content business for over two decades. She is co-author of Content Strategy: Connecting the dots between business, brand, and benefits, and co-editor of The Language of Content Strategy, and is working on her third content strategy book,



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