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Published on August 20th, 2006 | by Rahel Bailie

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Documentation Director Francis Gambino explains the benefits of content management

On March 24, 2006 at the DITA conference in Raleigh, North Carolina, Frances Gambino, Director of Documentation Services at Information Builders, a New York software company, spoke with IDI’s Rahel Anne Bailie about Information Builders’ experience with content management. Frances explained how her department used content management to conserve resources and increase customer satisfaction. Hear Frances Gambino explain the benefits of content management. – 3.73 MB


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About the Author

Rahel Anne Bailie is a synthesizer of content strategy, requirements analysis, information architecture, and content management to increase the ROI of content. She has consulted for clients in a range of industries, and on several continents, whose aim is to better leverage their content as business assets. Founder of Intentional Design, she is now the Chief Knowledge Officer of London-based Scroll. She is a Fellow of the Society for Technical Communication, she has worked in the content business for over two decades. She is co-author of Content Strategy: Connecting the dots between business, brand, and benefits, and co-editor of The Language of Content Strategy, and is working on her third content strategy book,



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